Master Google Ads in 9 Days – Complete PPC Training

sem-course

About This Course

Master the art of online advertising with this Google Ads course designed for beginners and professionals alike. In this live, hands-on PPC training, you’ll learn Google Ads from scratch — from keyword research and ad creation to conversion tracking and campaign optimization.

This isn’t a pre-recorded tutorial — it’s a live, instructor-led paid advertising course where you’ll set up and manage campaigns in real time. You’ll understand how the Google Ads auction system works, learn keyword match types, explore bidding strategies, and optimize ads for maximum ROI.

Through practical sessions, you’ll create Search, Display, YouTube, and App Install campaigns, track conversions, and improve performance using AI-driven insights.

By the end of this course, you’ll have the skills and confidence to run profitable Google Ads campaigns — whether you want to grow your own business or build and manage PPC campaigns for clients.

Perfect for marketers, entrepreneurs, freelancers, and students, this Google Ads for beginners program is your gateway to mastering the world of performance marketing.

Learning Objectives

Understand Google Ads campaign structure and targeting
Create and manage Search, Display, YouTube, and Performance Max campaigns
Learn bidding, budgeting, and conversion optimization
Analyze campaign performance and improve ROI using real data
Get hands-on experience through live projects and guided ad creation

Requirements

  • Basic computer and internet skills
  • A website or blog (optional but recommended for practice)
  • Willingness to learn and implement SEO strategies
  • No prior SEO experience required

Curriculum

54 Lessons18h

Day 1 – Introduction to SEM & Keyword Research

Understanding SEM vs SEOPreview
Understanding campaign structure
Types of campaigns in Google Ads
Navigating the Google Ads dashboard
Setting up your first test campaign structure

Day 2 – Keyword Research & Campaign Planning

Day 3 – Creating Search Campaigns

Day 4 – Ad Assets, Quality Score & Keyword Match Types

Day 5 – Bidding Strategies, Budgeting & Ad Auction

Day 6 – Remarketing & Conversion Tracking

Day 7 – Display Advertising

Day 8 – YouTube & App Install Campaigns

Day 9 – Performance Max, Demand Gen & Campaign Optimization

Bonus Materials

Your Instructors

reshma.i.shaikh@gmail.com

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$149.00

Level
Beginner
Duration 18 hours
Lectures
54 lectures

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